Please review the job requirements carefully before applying for this position.
Candidates without the minimum qualifications and experiences will not be considered.
This job description is intended to provide an outline of essential duties of this position. It is not intended to cover all aspects of the position. Duties may vary under the direction of the reporting supervisor and are subject to change at any time with or without prior notice at the discretion of the CRVA.
Reports To: Executive Director – Visit Charlotte
Department: Sales
Work Schedule: Schedule is based on work requirements. Employee must be able to work flexible hours including evenings, holidays, and weekends.
FLSA: Exempt – Salaried
Supervises: National Sales Managers, Sales Managers and Sales Assistants
Purpose:
This position is responsible for managing the group sales activities pertaining both to the Charlotte Convention Center, as well as to non-Convention Center accounts. This position is the day to day leader of Charlotte’s effort to raise its profile as a preferred destination for conventions, meetings, and special events.
Professional Relationship:
• Visit Charlotte staff at various levels
• Management Team
• Select managers of the Charlotte Regional Visitors Authority
• Visit Charlotte Partners
• Local industry Stakeholders
Essential Duties and Responsibilities:
Direct Sales
• Conduct all appropriate sales activities necessary to achieve individual room night goal
which is 328,740 room nights for this current fiscal year. Fiscal years are July to June.
• Achieve stated goals for Charlotte Convention Center for Tradeshows and Conventions with next five years current goals being 33 for 2011, 35 for 2012, 37 for 2013, 39 for 2014, and 41 for 2015. There are corresponding goals of effective rental rates and square footage goals.
• Prepare bid presentations, conduct client events and site inspections necessary to support individual sales goals.
• Development and implementation of sales strategies that would improve departmental productivity.
• Maintain frequent and positive communication with the Charlotte hospitality community, including the Charlotte Convention Center, hotel sales personnel, and other members.
• Develop strong relationships with national industry organizations for the benefit of destination positioning and business development.
Sales Administration
• Responsible for the achievement of departmental sales goals.
• Directly supervise, train, counsel and assist sales personnel in all aspects of business development and industry relations.
• Oversee and provide regular reporting of sales division activities, productivity, and accomplishments.
• Manage operating and business development budgets in a prudent manner.
General Activities
• Work in conjunction with the Executive Director, Convention Center Team, Visit Charlotte team, and partners to formulate the most effective sales strategies, policies and other initiatives to maximize sales.
• Hire, train, and discipline employees.
• Represent Visit Charlotte when requested.
• Business related travel: Local and Distance +/- 20%
Standard Duties & Responsibilities
• Maintain professional attire, image and demeanor at all times.
• Attend all meetings and training sessions as required.
• Comply with CRVA policies, including facility policies in which the employee performs work.
• Perform other duties as requested.
Knowledge/Skills/Abilities: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Candidates without these minimum qualifications and experiences will not be considered.
The following qualifications are the minimum requirements necessary to adequately perform this job. However, any equivalent combination of experience, education and training which provides the necessary knowledge, skills, and abilities would be acceptable, subject to any legal and/or regulatory requirements.
• Education and formal training: Four-year degree in marketing, business administration, hotel management or related fields.
• Work experience: A total of 10 years hospitality direct sales experience, preferably with at least five years in sales management/administration.
• Must have proven national industry presence and accomplishments that has proven results in convention industry organizations.
• Superior direct sales skills
• Superior sales supervision skills
• Must have proven and current direct sales achievements.
• Proven experience with managing annual budgetary resources
• Must be able to handle multiple project priorities
• Excellent verbal and written communication skills
• Excellent organizational, interpersonal and problem solving skills
• Intermediate skill level with Microsoft Office and proficient in database management software
Deadline to apply:
Position is open until filled
To apply for the position, please complete an application or send your resume (Include Salary Requirements) to:
Renee B. Colson, PHR
HR Representative
Charlotte Regional Visitors Authority (CRVA)
501 South College Street
Charlotte, NC 28202
E-mail: Job9@crva.com
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